Why does it seem like everyone is talking about nootropics these days? Well, that’s a great question, isn’t it? Let’s take a look.
Nootropics are a category of drugs, supplements, and other substances that are claimed to improve cognitive function, particularly executive functions, attention, memory, creativity, and motivation..
If you’re only just learning about nootropics, one thing to know is that they have been around for ages – in fact, caffeine is a nootropic, so you’ve probably already had some nootropics today.
Nootropics target the brain to enhance cognition, attention, focus, memory and are proven to boost brain function while at the same time making the brain healthier. Nootropics affect brain performance through a number of mechanisms such as the dopaminergic pathway and cholinergic transmission. They work by stimulating the release of dopamine for reward and motivation and the uptake of choline to influence cognitive processes 1.
Clinical studies throughout recent decades have shown particular nootropics to significantly improve cognitive and working memory at all levels, which is great to know for those of us who struggle to remember where we left our car keys in the morning.
The term ‘nooptropics’ was coined by Romanian psychologist Corneliu Giurgea in 1972. ‘Nootropics’ is a combination of the Greek words for ‘mind’ and ‘turn. Corneliu Giurgea also provided an outline for identifying nootropic substances, through these five features:Corneliu Giurgea also provided an outline for identifying nootropic substances, through these five features:
1 They enhance learning acquisition (improve learning and memory)
2 These substances support brain health by ‘resisting impairing agents’
3 They facilitate interhemispheric transfer of information
4 Enhance resistance to brain ‘aggressions’
5 Improve focus and attention
On top of the fact that nootropics have been used by some of the world’s oldest cultures for thousands of years, modern clinical studies have also shown certain nootropics to present positive benefits that improve a person’s cognitive ability, and memory. If you’ve been told not to forget the fish oil capsules, you may want to consider how additional nootropic supplements could help unlock more of your cognitive potential in everyday life.
Let's take a look at 5 nootropics and how they support focus and mental performance.
At AusVitality, we aim to support the cognitive and overall well being of everyday Aussies who seek to find a practical improvement in their everyday lives through our nootropic products like Mindlift
Whether it’s through finding that energy boost that helps you achieve healthy, productive states of mind for your work, or just to have the energy to be present with family at home, we believe nootropic supplementation can offer a safe and viable option that our customers can consider.
At AusVitality, our flagship product Mindlift has been formulated in collaboration with a team of expert practitioners, nutritionists and chemists to create a science-backed nootropic that really works.
With a powerful blend of Ashwagandha, Rhodiola Rosea, Ginkgo Biloba, Bacopa monnieri, L tyrosine, Acetyl l-carnitine, Cordyceps, B2, B6, B3 & Magnesium, Mindlift helps keep your mind razor sharp and stay cool, calm and ready for anything.
Find out more about the powerful science that’s gone into Mindlift here.